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Description

In an era of medical misinformation, false data and unsourced recommendations on health are shared wide and fast via social media and similar online platforms. Medical and communication specialists need to ensure clear and legitimate information is easily accessible to prevent the dissemination of misleading healthcare information. 

In the Health Communication: Strategies for Impact and Success, you’ll develop fundamental skills to facilitate effective communication about health and science. In six weeks, you’ll learn to deliver effective medical information to various audiences through an understanding of the health information ecosystem. You’ll also be empowered to render impactful technical and scientific presentations that resonate clearly and effectively with a range of audiences. Guided by Academic Directors Dr. Jonathan S. Berek and Dr. Seema Yasmin, you’ll leverage practical tools and techniques provided by the course to conduct difficult conversations around health information, and achieve productive exchanges with colleagues, patients, the media, and online audiences. 

What you will learn

  • Understand the foundations of effective health communication, and gain the skills required to build strong and trusting relationships
  • Deliver effective medical information to various audiences through an understanding of the health information ecosystem
  • Communication skills that are essential when conducting challenging conversations
  • Gain key communication skills to build relationships, both in an organization and within society
  • Discern the accuracy of medical information, and become a trusted and reliable health information provider
  • Learn strategies and techniques to communicate accurate health information via traditional and digital news sources
  • Explore the power of improvisation to improve your health communication skills

How you’ll learn

Every course is broken down into manageable, weekly modules, designed to accelerate your learning process through diverse learning activities:

  • Work through your downloadable and online instructional material
  • Interact with your peers and learning facilitators through weekly class-wide forums and reviewed small group discussions
  • Enjoy a wide range of interactive content, including video lectures, infographics, live polls, and more
  • Investigate rich, real-world case studies
  • Apply what you learn each week to quizzes and ongoing project submissions, culminating in a toolkit to effectively communicate and present technical and scientific information to multiple audiences

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Tuition

$2,500 for the duration of the course